AgileCamp Dallas-Fort Worth

Shape your value propositions by understanding your customer. Learn a technique for improving existing value propositions and proactively creating new ones.

In this session you will learn an approach towards identifying your customers desire for a feature.
You will have a better sense of your customers needs, wants, and desires. This is a great starting place to have a better conversation with your stakeholders and customers. Further yet, this is a way to validate if your features are on the right ones for your customer.  We will use the value proposition canvas by Strategyzer (https://strategyzer.com/canvas/value-proposition-canvas).